Interactive Media & Interface Design

Wednesday, June 16, 2004

Kerry Gets Goggle Bombed

An effort by conservative bloggers has pushed the candidate's campaign website to the top of the result list when the word "waffles" is typed into Google. But Kerry's campaign is trying to capitalize on the prank.
The campaign has purchased Google AdWords, sponsored links that come up beside results when certain words are searched. The short links also refer to Kerry's website, but suggest users "read about President Bush's Waffles."

Read more at http://www.wired.com/news/politics/0,1283,63557,00.html

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